Google Gauges Site Authority By Visits

I've just finished listening to the Google UK Chief Matt Brittin on Jeremy Vine's Radio 2 Show today. Apart from Jeremy being obsessed with user privacy, a notable statement was from the Brittin where he stated that they gauge site authority by visits. Now I hope I didn't misshear it as it'd make me look a plonker. But I'm absolutely sure that's what he said. You can double check on the BBC iPlayer later on today.

Let's hope he got it wrong, or I'll start buying the cheapest, nastiest traffic going ;-)