Awin DeepLinking Lovely-Jubbly

Its great to see Affiliate Window launch their new deeplinking tool!

The only problem is (don't sigh guys!) that Awin are already the easiest network to research products and create deeplinks using their ShopWindow service.

My blogs review products and as part of that process I'll come up with post ideas and then try and find products that are relevant. I normally operate in the gift areas and Awin has loads of those merchants so its a piece of cake with ShopWindow.

The issue is that its obviously restricted to merchants that have feeds. Now I can explore wider and create product-focused posts across their full range of merchants very easily.

I know POR offer a tool to help you do this as well which is awesome. And now TD and Buy.at offer great deeplinking tools. Webgains have a good solution too.

Its great that networks are making it easier for us to promote their merchants - they're starting to really help content affiliates. Its also a great things when networks listen to affiliates (especially when we're right).

So we've got these tools, offer blogs with RSS feeds to alert us of new offers and products, but what else can they do?

You know what? I'm not sure! As long as we're notified of things we should be promoting, its easy for us to promote them and we can accurately assess the profitability of what we do - there's nothing much else they can do.

Maybe something related to live stock checking and alerts if we're promoting products that are going out of stock??

Also what about, "How do you compare with your peers"? A rating to say, you're in the top 5% of affiliates, 10%, 20% on epc, volume? (Not sure about that one)

Alerts to say that your epc or conversion rate for a given period has fallen below an acceptable level?

Also what about "You're doing well promoting this product, but people regularly buy this one too? "(A bit like Amazon's "People also bought ..."

Perhaps I'm getting ahead of myself ....

But great stuff Awin, time to have a play with it in real life.