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Saturday, 15 September 2007

Adjug.com Passes The Affiliate Numpty Test

I know I can be a numpty at times. I don't have a lot of time to go into an advertising solution such as affiliate networks or contextual advertising solutions etc.

I can't remember how I came across adjug but when I realised Satish Jayakumar was behind it I thought I'd give it a go.

For me to continue to use a service such as this it has to be easy to use as well as profitable. There are so many networks that seem to try and make it as difficult as possible for you to promote their merchants. Setting up adjug was a piece of piss. I generally don't read instrcutions online but I still managed to get some adverts created.

They haven't paid me to write this review but I do generally like what they're trying to achieve.

I don't like Latitude Group much (I think they're arrogant) but I do listen to what they have to say. And about Adjug they've said:


Advertisers have very limited transparency on the quality of their media purchase when buying from ad networks. It's very difficult to figure out which websites really deliver sales and allocate spend to the publishers delivering those sales. Services like AdJug help us optimize our ad spend towards the publishers who deliver sales. - Richard Gregory, COO.


If you wanted to find out exactly why you should at least take a look at them, then click here.

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3 Comments:

At 16 September 2007 at 08:15 , Blogger Dio Bach said...

I've not seen Adjug before - it looks like a clone of AdBrite without the amount of inventory or extra click through stats. I've had mixed results with AdBrite, but I generally like being able to target a specific site and get my ad on there. I don't think I've made much money from using them as a Adsense alternative.

 
At 17 September 2007 at 12:21 , Blogger Satish Jayakumar said...

Thanks for the write up Lee. Alot of people do look at us as an AdBrite clone.. which makes me think we need to change the way we look! We arent looking to replace ad networks (in particular adsense). We realise that affiliates make a lot of money this way and it would be a pointless pursuit.
What we are trying to do is to get affiliates to auction off sections of their ad inventory directly to advertisers after they have implemented an ad network. By setting an "asking price" for your traffic.. you keep running your existing ad network until AdJug auction meets that "asking price". We certainly arent a alternative to AdSense, but I think we do "top up" what they offer.

 
At 20 September 2007 at 21:25 , Anonymous Anonymous said...

Fantastic idea and you're right Lee - it was very easy to setup.

Now just need some advertisers to start advertising with me!

 

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